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About Leonard LaRocca

Leonard

Agent Details

Meet Leonard

Real Estate Professional | Owner
Lenny LaRocca is a dynamic force in the South Bay real estate market, carving a successful path with over two decades of experience, boundless creativity, and unwavering tenacity. His passion lies in helping clients solve problems and realize their dreams, serving as a calming presence when the stakes are high.
 
Known for his visionary approach and keen intuition, Lenny is celebrated for his exceptional negotiation skills and his ability to stay accessible amidst a high sales volume. As CEO of LaRocca Real Estate Group at Compass, he and his team consistently achieve success for a diverse clientele, from first-time buyers to those seeking ultra-luxury properties across the South Bay.
 
Lenny's background in finance, with a degree from Long Beach State and 25 years as CFO and controller at elite firms like Deloitte, Ernst & Young, and KPMG, equips him with a unique financial and real estate acumen that benefits his clients. His dedication to prioritizing clients and his integrity are well-recognized.
 
Friendly, genuine, energetic, and laser-focused, Lenny is a joy to work with and highly respected in the industry. A native of South Bay, he is deeply rooted in his community and has built a reputation as a trusted real estate professional. Beyond accolades, his greatest rewards are the glowing testimonials, rave reviews, and referrals his team earns. Actively involved in Hermosa Beach, as a Chamber of Commerce member and Hermosa Leadership alum, Lenny is committed to giving back and enhancing the area's vibrancy.
 
He lives in Hermosa Valley with his family, enjoying gatherings with friends. Lenny and his wife have three children: Mihaela, a Berkeley graduate and entrepreneur; Slavyana, a UCSB junior; and Giovanni, a Loyola Business School freshman. A passionate surfer, chef, former volleyball coach, foodie, Hawaii lover, and world traveler to many tropical destinations, Lenny starts each day with gratitude, meditation, and exercise, nurturing resilience and confidence to serve his community's real estate needs.

Testimonials

Steve F.

Steve F.

Lenny was a 5-star agent. He helped me through the whole process. Without his help, I would have been overwhelmed by the number of forms, follow-ups, and emails.
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Jeff S.

Jeff S.

LaRocca Real Estate found me a great buyer and they were a pleasure to work with. Thank you, Lenny and Teodora!
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Antonio A.

Antonio A.

I met Lenny for about 20 years. He is a true professional and a great real estate agent in Hermosa Beach. He will take care of anyone looking to buy or sell a home.
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Ross T.

Ross T.

I have known and worked with Lenny for over 20 years, he is one of the most knowledgeable, honest, and ethical agents in the industry and when it comes down to brass tacks, that is what matters, especially when there are hundre...
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Samantha S.

Samantha S.

We have worked with Lenny and his team for many years. He is a very thorough agent and a pure joy to work with!
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Jessica K.

Jessica K.

It is always a pleasure to work with Lenny and Teodora, and I can confidently say they deserve every one of these five stars! Some of the things that set them apart are their professionalism, communication, negotiating skills, ...
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Jenny K.

Jenny K.

Teodora is an exceptional realtor, showcasing professionalism, communication, problem-solving, and response time at its finest. Her market knowledge, integrity, and quick responses make her the ideal choice for a seamless and s...
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Caitlyn R.

Caitlyn R.

I cannot stress enough just how fortunate my husband and I were to have had the privilege of working with Lenny and Teodora during our real estate journey. Having previously experienced their exceptional service when we bought ...
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Rosie P.

Rosie P.

LaRocca Real Estate is such a professional, knowledgeable, experienced, concerned, compassionate, and personable firm, that I rate them a 14 plus, on a scale of 1-10, with 10 being best. My personal experiences with the LaRocca...
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Jeff

Jeff

Lenny and Teodora are awesome! As first-time homebuyers, we had no idea what we were doing, or what to expect. They made the entire experience as smooth and seamless as possible. They showed tremendous patience and care in answ...
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